DTC Sales Growth of Sportswear Giants
Drapers Investigates: Do Nike and Adidas hold too much power?
Adidas plans shift to DTC-led business model in new “Own the Game” strategy - TheIndustry.fashion
DTC success: forget your product and focus on your operations - Internet Retailing
Project: 004 adidas — Kelsey Austin Scott
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Adidas vs. Nike vs. Under Armour
How to Execute a Direct-to-Consumer Business Model
Direct-to-Consumer vs. Brick & Mortar
Adidas pushes online sales and sustainability in five-year plan | Reuters
Established Brands Are Embracing the Growth of Direct to Consumer
Nike earnings: Cozying up to consumers in the face of competition from Adidas, Under Armour - MarketWatch
Long-term China problems would hit Adidas targets to 2025 - Handelsblatt | Reuters
adidas - adidas delivers strong finish to 2020
Nike's Digital Rebound | Gartner
DTC Channels Make Up Bulk of Sales for Nike, Adidas, Skechers and Vans – Footwear News
Chart: Sportswear Giants Shift to DTC | Statista
Edition #281 Brands inevitable DTC future | Nudge
Chart: Sportswear Giants Shift to DTC | Statista
Nike sales outpace DTC competitors - Bloomberg Second Measure
Chart: Sportswear Giants Shift to DTC | Statista
Knexus | 4 Brands Improve Sales With A Direct To Consumer Model
Adidas says will grow in China in 2022 | Reuters
Nike sales outpace DTC competitors - Bloomberg Second Measure
Adidas To Make DTC 50% of Total Retail Sales by 2025 - Parcel Monitor
Adidas looks to gain market leadership during COVID-19 while Nike takes a conservative approach - GlobalData
Why Nike Pivoted towards Direct to Consumer Strategy | CXP - Customer Experience Asia
Adidas Leans Into Memberships and Beefs Up Digital Hires | Consumer Goods Technology
