![LeBron James has penned a lifetime deal with Nike... but what does the $500m contract mean for the Cleveland Cavaliers star and the sportswear giant? | Daily Mail Online LeBron James has penned a lifetime deal with Nike... but what does the $500m contract mean for the Cleveland Cavaliers star and the sportswear giant? | Daily Mail Online](https://i.dailymail.co.uk/i/pix/2015/12/09/15/2F35E03600000578-0-image-a-30_1449674664996.jpg)
LeBron James has penned a lifetime deal with Nike... but what does the $500m contract mean for the Cleveland Cavaliers star and the sportswear giant? | Daily Mail Online
![Revisited: "I am so excited to be a Nike guy" - Throwback to an 18-year old LeBron James' iconic speech after signing a 7-year, $87 million deal with Nike Revisited: "I am so excited to be a Nike guy" - Throwback to an 18-year old LeBron James' iconic speech after signing a 7-year, $87 million deal with Nike](https://staticg.sportskeeda.com/editor/2022/05/15537-16532277763933-1920.jpg)
Revisited: "I am so excited to be a Nike guy" - Throwback to an 18-year old LeBron James' iconic speech after signing a 7-year, $87 million deal with Nike
![When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch](https://ei.marketwatch.com/Multimedia/2019/08/28/Photos/ZH/MW-HQ323_lebron_20190828143144_ZH.jpg?uuid=163d1246-c9c2-11e9-8c5b-9c8e992d421e)
When LeBron James chose Nike in 2003, he gave up $28 million — it could end up making him $1 billion - MarketWatch
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Which NBA players have Nike shoe contracts? LeBron James, Kyrie Irving lead signature athletes | Sporting News
![LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and Michael Jordan | Basketball News LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and Michael Jordan | Basketball News](https://img.republicworld.com/republic-prod/stories/promolarge/xhdpi/uxsrq6fgdge6nsim_1586864678.jpeg)
LeBron James' rookie Nike sneaker deal at par with late Kobe Bryant and Michael Jordan | Basketball News
![LeBron James Jr follows in father's footsteps after signing Nike deal before NBA career - Mirror Online LeBron James Jr follows in father's footsteps after signing Nike deal before NBA career - Mirror Online](https://i2-prod.mirror.co.uk/incoming/article28203627.ece/ALTERNATES/s615b/0_GettyImages-1368887661.jpg)